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Why Your Business Needs a Blog

Written by Hudson Fusion

why-your-business-needs-a-blog

Do you want more website traffic, more leads and more customers coming through your door? 

You probably know that content marketing is the most effective way to attract more of your ideal prospects and to climb higher in the search rankings…

Why you need a blog

Research shows that 90% of consumers find custom content useful (TMG Custom Media) and 68% of consumers will take time to read content from a brand they are interested in (The CMA). 

And the best way to reach your target audience with custom content?

Blogging.

Blogging plays an essential role in any content marketing strategy and is a seriously effective way to get your business seen on Google…

In fact, businesses that blog get up to 434% more indexed webpages and 97% more indexed links (Content+), which results in more website traffic and enquiries.

BUT, blogging should NOT be an as-and-when effort, at least not if you want your blog to work for your business!

In other words, you need to have a consistent blogging strategy in place to get results (this is where I see many businesses getting it wrong, publishing one post every 3-4 months!)

CLICK HERE TO CHECK OUT OUR INFOGRAPHIC to see why you (and your clients) need a business blogging strategy and how you can extend the reach of your blog to get in front of your target audience…

There are many factors that go into creating an effective blog post – but the good news is, we’re taking the hassle out of it for you…

The Hudson Fusion team has created a complete Blogging Toolkit, including:

  • A checklist of items every blog post must include
  • 24 ready-to-use blog headlines
  • A 6-month editorial calendar
  • And more helpful cheat sheets

Get your Blogging Toolkit for free here…